

Building what’s next, together.
Calling all the Honey Badgers around the globe: it’s time to build what’s next, together.
#PipefyIdeathon
PIPEFY'S FIRST GLOBAL AND REMOTE IDEATHON
What is an ideathon?
Ideathon is a full day when all 244 HoneyBadgers will be connected, coming up with innovative ideas to empower our customers and getting closer than ever. The outcome is a concept and a prototype of a feature that will improve our product and make it more innovative.
Run, forest, run!
Phase 1
#MOONSHOT Idea's Registration
Send your ideas until June 10th.
DONE
Phase 4
Ideathon Day: 19th
Detailing the Solution, Modeling, Prototyping. Create a concept. Scope your team idea. Prototype it (Relax, no coding
needed, peeps). Determine how it should be developed considering time, costs, and how strategic it will be for Pipefy.
DONE
Phase 2
Vote on the final ideas!
June 17th
DONE
Phase 5
Grand Final: Jun, 22
Pitch your idea!
DONE
Phase 3
Groups creation...
June 18th
DONE
Focus areas
Ideathon 2020
Innovation
Innovation is important to the advancement of society and it's what helps resolving collective problems in a sustainable and efficient way.
That's why having an innovative is essential to what we do here at Pipefy.
Customer Centricity
When we think about our product, we have a customer-first approach and the core of our work is to provide a positive experience and build long-term relationships.
Culture
We are creating our unique Pipefy culture based on all our values. Ideathon will be an awesome moment to share them with all the company and get together, even remotely.

Speakers

Alessio Alionço
CEO at Pipefy
"We're here to create happiness for our three most important groups of people: our team, our customers, and our community.
Let's create what's next in our Ideathon!"
Thiago Matsunaga
Product Designer at Pipefy
"I'm a multidisciplinary designer and art director based in Curitiba, Brazil. Currently I'm working as Product Designer here at Pipefy in the Onboarding and Adoption squads. During this Ideathon I will help you prototype your ideas, always thinking about the best experience for our users."

.jpg)
Mayra Nogueira
Head of Innovation Strategy
at Cervejaria Ambev
Mayra is building what's next for Ambev and will update us on the major product innovations they did in response of the COVID-19 pandemic and how companies can create, adapt and execute fast.

Schedule
Is this the Coachella for Startups?

Friday, June 19th
Monday, June 22nd
8:00am
Morning Movement
Watch our Yoga Class by Gisele Herzeg
09:50am
Opening of the Ideathon Arena
10:00am
Morning Welcome
with Bruna Mazanek
10:10am
Creativity-Boosting Breakfast
with Alessio Alionço
10:25am
Mentor Power Hour
with Thiago Matsunaga
10:45am
It’s time to build!
Zoom Ideathon Arena transformed into Breakout Rooms
2:00pm
Insight time
Mayra Nogueira
Head of Innovation Strategy at Cervejaria Ambev
Zoom Ideathon Arena
2:30pm
Back to work!
Zoom Ideathon Arena transformed into Breakout Rooms
6:45pm
Work Hard, Play Harder
Ideathon Arena (Live)
7:00pm
Virtual Dance Party
with DJ Felipe Mar
1:50pm
Opening of the Ideathon Arena
2:00pm
Welcome
with Bruna Mazanek and Bernardo Bonkoski
2:05pm
Pitch Contest
3:30pm
Pipefy Ideathon 2020
Winner Announcement
Zoom Ideathon Arena
3:45pm
Closing!
Zoom Ideathon Arena
The event schedule will occur in GMTime-3 (GMT-3).
Not your time zone? Use this time converter to follow along.


Bruna Mazanek
Host of the Ideathon
Hi! My name is Bruna Mazanek and I joined Pipefy in May 2019 through the Young Guns Program. Now, I have been a Customer Success Manager for almost two months and I am very excited to welcome you all to as host of the Ideathon 2020!

Bernardo Bonkoski
Facilitator of Pitch Contest
Bernardo worked at Pipefy from 2018 to 2019, when he left to pursue an MBA at INSEAD. Prior to Pipefy, Bernardo was a consultant at McKinsey & Company. He is passionate about sports and is a coffee lover. For those who met him, he is also known for "GALEEERA".
Watch Whenever
Recorded sessions of workshops and insights for you to watch whenever you want during the Ideathon. Enjoy!

The Competiton
Competition and collaboration makes us better.
Grand Prize
$2000 for the team + develop the feature in Q3/Q4
WINNERS 2020
Project: Process Editor
MYLENA AYUMI ITO
VINICIUS TIAGO DE OLIVEIRA ROCHA
WILLIAN RAFAEL KNACK
ISADORA BASSO BADALOTTI
DIOGO JOSÉ FERNANDES MATHEUS
DANIELA MELO SONEGO
4th place (tie)
$250 for the team
WINNERS 2020
Formula fields and its potential
RICARDO SILVA SOARES
LETICIA CRISTINA PAIVA
LUIS FERNANDO CHANG ALEGRE
ANA RAFAELA MENDES GOMES
RAFAEL JOSÉ BERTRAND GUIFARRO
IAN ANDERSON CASTELLI E SILVA
THIAGO BRITO DE QUADROS
2nd place
$1000 for the team
WINNERS 2020
Project: Give customers the tools to effectively manage their process
STANLEY QUAN
MARIA LUIZA MOREIRA CUSTODIO
VITOR LUCAS ALIAGA
FULVIO FERRAREZI NETO
OLIVIO BARBOSA NETO
LARISSA HERBST
MARINA PICUSSA MAZETTO
4th place (tie)
$250 for the team
WINNERS 2020
Improve Database Experience creating hierarchy between Records and Cards
PAULA MARINI PINHEIRO
MAURICIO LUIZ MUNARINI
KAIO CESAR LEÃO AZEVEDO
BARBARA CRISTINA DE SOUZA
FELIPE FANTONI
ARTUR HATSCHBACH DE PAULA
MAURIVAN LUIZ PADILHA
3rd place
$500 for the team
WINNERS 2020
Single Screen Process Creator
RODRIGO SUBIRÁ CONCEIÇÃO
LETICIA ABRANCHES NOVAES
MATHEUS STUMPF RICHARD
MARIO FRENKEL
MARCOS PAULO GONÇALVES DE MOURA
GONÇALO BAPTISTA FERRAZ
DIEGO DE CAMPOS NOGUES
Mentors

Rafael Dias
Tech Leader

Bruna Griebeler
Support Manager

Rodrigo Morais
Development
Manager

Thiago Matsunaga
Product Designer

Judges

Alessio Alionço
CEO

Andre Angra
COO

Daniela Catalan
CHRO

Everaldo Coelho
CDO

Igor Alves
CTO

Felipe Carvalho
Director of Customer Operations

Shik Sundar
VP of Enterprise Sales

Prashant Nirmal
VP of Marketing
Judging Criteria
Business
Potential
Will the project be able to reach a point of completion from a technical perspective, and does it have the potential?
How many people (users) will this impact? (Quarter Estimate)
Technical
Feasibility
Is technology being implemented appropriately to solve the problem at hand? Looking at the technology implementation, is it possible to accomplish this project in order to help solve challenges? How much will this impact each person?
Usefulness
Practicality
Is the project purposefully solving a real problem? Is the project submitted going to have a meaningful impact once fully completed?
How confident are you in your estimate?
Choose your swag
We created awesome swags for you to use during our Ideathon day! Choose the one you love the most in our online store.
Who is in Brazil, will earn R$40,00
Who is in US, Pakistan and Egypt, will earn $25,00.
#EnjoytheRide
Happy Hour
with DJ Felipe Mar
Friday at 7pm (GMT-3).
More details coming soon.
Get Ready!
Here’s a checklist with everything you need to do.
1
Zoom, set, go!
Check cameras, test audio and make sure you have a strong Wi-Fi connection.
2
Talk geek to me.
Check camRead all the rules and instructions available here at the Ideathon Hub. Questions? Contact us via our Slack Group #pipefyideathon.
3
Connect
Connect with your team and get to know each other in advance. Socialize using the event hashtag #pipefyideathon and tagging @Pipefy. We have also prepared some Instagram surprises for you, stay tuned.
4
Check the Schedule
The event times are specified in GMT-3. Not your time zone? Use this time converter to stay in time
5
Morning, morning!
Morning, morning! Here’s a list of what you’ll need for the Yoga Glass.
5
Morning, morning!
Morning, morning! Here’s a list of what you’ll need for the Yoga Glass.
-
-
Let's get it OOOMMMM! Morning, morning! Here’s a list of what you’ll need for the Yoga Glass.
-
Creativity Boosting Breakfast Make sure you have coffee, tea and water close. For the morning smoothie recipe, check here what grocery items you need to pick at home for the Breakfast with Alessio.
-
Pizza, salad, a whole cake: choose your fuel. Check out some ideas our team likes to eat during Hackathon days!
“During Hackathon days, I like to eat healthy food to keep me energized and awake. Having coffee and energy drinks also helps for the most tiring moments of the day.” Larissa Herbst Honey Badgers that are in Brazil, will receive a R$50,00 voucher. HBs in US, Pakistan and Egypt, will receive $30,00 (currency adaptation).
-
Our values. Make sure you remember our values and live up to them through the Ideathon as well. [Refresh Me]
-
Please do not disturb. Print the "do not disturb" sign and hang it on your door. You can also negotiate with family or friends by texting them you'll be busy on Friday creating and concentrating. Download here
Play Hard, Work Hard. Cocktail Recipe for Virtual Dance Party here.
Project Entry
You must send your project idea until June 21st 10pm BRT.
FAQs
Grab a coffee. We'll get geek.
#EnjoytheRide
Virtual Dance Party
with DJ Felipe Mar
Friday at 7pm (GMT-3).
Prepare your favorite drink, put that party hat on and join us for an historical virtual party.
Get Ready!
Here’s a checklist with highlights of what you need to know and do.

1
Zoom, set, go!
Check cameras, test audio and make sure you have a strong Wi-Fi connection. Download the blue or white wallpaper and customize your Zoom background.

2
Talk geek to me.
Read all the rules and instructions available here at the Ideathon Hub. Questions? Contact us via our Slack Group #PipefyIdeathon.

3
Connect
Connect with your team and get to know each other in advance. Socialize using the event hashtag #PipefyIdeathon and tagging @Pipefy. We have also prepared some Instagram surprises for you, stay tuned.

4
Check the Schedule
The event times are specified in GMT-3. Not your time zone? Use this time converter to stay in time.

5
Let's get it ommm...
Here’s a list of what you’ll need for the Yoga Class.

6
Creativity Boosters
Make sure you have coffee, tea and water close. For the morning smoothie recipe, check here what grocery items you need to pick at home for an amazing breakfast.

7
Choose your fuel!
Pizza, salad, a whole cake: choose your fuel. Check out some ideas our team likes to eat during Hackathon days!
“During Hackathon days, I like to eat healthy food to keep me energized and awake. Having coffee and energy drinks also helps for the most tiring moments of the day.” Larissa Herbst
Honey Badgers that are in Brazil, will receive a R$50,00 voucher. HBs in US, Pakistan and Egypt, will receive $30,00 (currency adaptation). Check FAQ for more deets.

8
Our Values
Make sure you remember our values and live up to them through the Ideathon as well. Check here.

9
Concentration is key
Print the "do not disturb" sign and hang it on your door. You can also negotiate with family or friends by texting them you'll be busy on Friday creating and concentrating. Download here.

10
Work hard, play hard.
Cocktail Recipe here for our Virtual Dance Party with DJ Felipe Mar.